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About EnduRight

Matthew Rose, Director of Client Services - matthew@enduright.com

Matthew is EnduRight’s Director of Client Services and is involved with all EnduRight clients. As an amateur athlete, Matthew has directly lived the juggling act non-professional athletes engage in to responsibly balance family, work, social and training commitments. Several years after a successful collegiate swimming and coaching career, he turned to mutlisport as an athletic competitive outlet. Matthew began triathlon balancing a career as a full-time management consultant and husband. Leveraging the endurance coaching knowledge he gained as an athlete and coach, Matthew has developed training programs based on the simple premise of maximizing returns on training time investment. Using this premise as the guiding principle in designing his training programs, Matthew’s own personal results have included

  • Multiple All-American distinctions from USA Triathlon, including his first year of multisport
  • Overall and Age Group podium finishes in multisport, swimming and running events
  • Qualifying for the Ironman World Championships in Hawaii in his first attempt at the Ironman distance
Matthew recognizes that time is the most important asset EnduRight clients possess. Because of this focus, EnduRight coaches tailor training programs to the client’s individual needs, goals and constraints. In building the right individual plan, EnduRight coaches build lasting relationships with their client. There is always a pertinent, timely dialogue between EnduRight clients and coaches. He believes coaching requires listening before acting, so EnduRight emphasizes partnership and collaboration.

Prior to his entry into the world of cycling, running and management consulting, Matthew served as an assistant swimming coach at Stanford University (women’s program) and later at Arizona State University (men and women’s programs) working primarily with distance swimmers. Highlights of the swimmers he coached include

  • 13 NCAA titles and 1 team championship
  • 1 World Record, 7 NCAA Records and 3 American Records
  • Athlete representation at the Olympics, World Swimming Championships, European Championships and Commonwealth Games
Matthew completed his collegiate swimming career at the University of Notre Dame where he served as Team Captain and was elected Most Valuable Performer. Matthew is married and the proud father of a baby girl. In addition to being a husband and father, he is a management consultant, coach and amateur athlete.